marusarimc
banner_UNI 100_2-01.png

Celebrating 100

Identity for 100th anniversary of University of Ljubljana

This was a student brief and our task was to create a logo and some promotional materials to celebrate the 100th anniversary of University of Ljubljana. My goal was to show tradition, pride and excellence of our university (those were my brand values) and I also wanted to show that University equals people, because without students, professors and others that are somehow connected with it, university becomes just a building and I believe it’s much more than that. In addition we had to keep in mind that this logo would be sometimes used with the original logo of University of Ljubljana, so we had to follow some guidelines in terms of colours (red, black and white) and fonts (Garamond) we could use.

Logo represents 26 members of University of Ljubljana. Lines (22) + shapes (3) + the whole logo (1) = 26.

Logo represents 26 members of University of Ljubljana. Lines (22) + shapes (3) + the whole logo (1) = 26.